2020 Mark of Excellence Winners

Congratulations to Douglas Sievertson, Jose Palacios, Karen Lopez-Hernandez, Cristian Alvarado, Gustavo Jaurequi, Robert Rodriguez, Mike Wheeler, Tim Gavern and Sean Kerr on their outstanding achievements in the “2020 Mark of Excellence” Program!

General Motors recognizes their commitment to excellence and is pleased to present our winners with a one-of-a-kind traditional award that symbolizes the very pinnacle of success.

To achieve Mark of Excellence, winners need to be a Top Performer in both Sales and CSI. This award represents the highest honors in the industry and communicate to their peers, customers, family and friends that they are truly the “Best of the Best.”

Additional to meeting the program criteria, they will be receiving the following:

  • Performance Recognition Ring or diamond update
  • Desktop Award or nameplate update
  • 500 Mark of Excellence personalized Business Cards

This is a remarkable accomplishment worthy of recognition. Thank you to Douglas, Jose, Karen, Cristian, Gus, Robert, Mike, Tim and Sean for their impressive efforts in 2020; we look forward to their continued success in 2021. #SierraStrong


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Car Pro Approved- Sierra Chevrolet

Sierra Chevrolet is Car Pro Approved!   -CARPROUSA.COM

Sierra Chevrolet a is proud to be associated with Car Pro because they give straight talk and honest answers about everything automotive. You can rest assured that a Car Pro dealership will save you a lot of money on your car. Since a car is typically the second largest purchase you will make, this Chevrolet dealership wants to do everything possible to ensure that your purchasing experience will be a positive and rewarding one.

Car Pro decides who their recommended dealers are based on the following list of business practices:

PERSONAL RELATIONSHIP: Jerry the Car Pro must have a personal relationship with the dealer and/or Senior Management to ensure that the Car Pro listener will be treated as if Car Pro personally owns the dealership.

COMMITMENT TO THE CAR PRO PROMISE: Each Car Pro Certified dealer is committed to delivering on the Car Pro Promise of giving you an outstanding car buying experience and special Car Pro Pricing as determined by current market conditions.

INTEGRITY IN ADVERTISING: Car Pro dealers will not participate in deceptive or misleading advertising in any form.

ACCOUNTABILITY: Car Pro dealers value the on-going customer reviews and feedback that they receive from the Car Pro Community through Facebook feeds, direct emails, Twitter, and on carproshow.com. Additionally, a Car Pro certified dealer has a 10-day maximum reconciliation period to resolve an unsatisfied member of the Car Pro listening audience and to deliver on the Car Pro Promise of an outstanding experience.

TRAINING: Car Pro dealers practice on-going training to assure that the Car Pro best practices are being trained within all areas of the dealership.

TOP RANKINGS IN CUSTOMER SATISFACTION INDEX (CSI):  Factory reports will be reviewed by Jerry The Car Pro on a quarterly basis.

Car buyers regularly turn to Jerry Reynolds the Car Pro to learn more about the vehicles they're interested in buying. As one of Car Pro's recommended and preferred dealerships, Sierra Chevrolet is required to strictly follow the business practices described above. We take great pride in providing our customers with outstanding customer service. Find out what makes us the only Car Pro approved Chevrolet dealer in the San Gabriel Valley (Pasadena, Monrovia, Arcadia, Altadena) area by visiting Sierra Chevrolet today!

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Sierra Family of Dealerships Sponsors the Boys & Girls Club of the Foothills Festival of Trees in Pasadena, CA

The holidays are here and it’s the time of giving back. Sierra is a proud sponsor the Boys & Girls Club of the Foothills. Every year, Sierra donates $30,000 to the club to help provide resources for the club.

On Saturday, December 8,  2018, Sierra Family of Dealerships participated in the Festival of the Trees and provided the “Pay It Forward Tree”. This tree along with a $500 Target gift card, was delivered to a deserving family from the Boys & Girls Club of the Foothills. This amazing fundraiser celebrates the season with exceptional dining and entertainment. The major attraction to the gala is the brilliant display of Christmas trees and wreaths, uniquely themed and trimmed by talented local designers, and available for purchase through raffle tickets and silent and live auction bidding. This annual gala benefits hundreds of children at The Boys & Girls Club of the Foothills, which provides a safe and caring environment, and a place to develop the qualities needed to become responsible citizens and future leaders.


Sierra Family of a Dealerships loves giving back to the community and wish you and your family a happy holiday season.


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Sierra Chevrolet at the Pasadena Pops

Did you join in on the concert fun this past Saturday at the Pasadena Pops held at the Los Angeles County Arboretum and Botanic Garden?

Here a little recap for you on all the fun.

Sierra Chevrolet is a proud sponsor of the Pasadena Pops held every year throughout the summer in Arcadia, CA. The evening was filled with music as this weekend's concert was  Classical Mystery Tour: A Tribute To The Beatles . 

We had our amazing Chevrolet Bolt displayed for attendees to check it out and see all the great features the new model has to offer.

The Pasadena Pops held a record for the most attendees this summer bringing together attendees from all over the San Gabriel Valley such as Sierra Madre, Monrovia, Glendale, Arcadia, Los Angeles and surrounding cities.

The Sierra Family of Dealerships booth was filled with great giveaways and a great raffle basket which included car care items. We look forward to the next concert and stay connected with us on Facebook and Instagram for the latest Sierra Chevrolet news.


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Sierra Chevrolet Gives Back at the Hayden 5k

On Saturday, March 10th, Sierra Chevrolet joined members of the community for the 10th Annual Hayden 5k at the Hayden Child Care Center in Duarte. The family-fun event began bright and early at 8:30 a.m. and consisted of a 5k run/walk, live entertainment, food, and games.

Despite the chilly weather, the Hayden 5k brought residents of several cities such as Monrovia, Arcadia, Duarte, and the Greater Los Angeles area together to support walkers and runners alike. The Hayden 5k promotes healthy living, family fun, and community involvement.

The event also consisted of a classic car show and free Zumba class. Sierra Chevrolet was present giving away prizes, coloring pages, and even raffled off a basket full of free car accessories.

Located on the campus of Santa Teresita, Hayden Child Care is a non-profit organization that provides affordable and quality education designed to strengthen the faith of foundational skills in students.

As a family owned dealership for more than 40 years, Sierra Autocars strives to maintain their tradition of treating everyone as part of one family and is grateful to be able to sponsor organizations such as Hayden Child Care.


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14 Reasons to Love Sierra Chevrolet

Here at Sierra Chevrolet, we pride ourselves on treating our customers like family. Every day, our staff is committed to providing each guest with exceptional customer service and a reliable and trustworthy dealership experience.

So whether you’re looking for a new car or have already purchased your vehicle, here are 14 reasons why our dealership is one to love this Valentine’s Day.

  1. We have been family owned for over 40 years.
  • Sierra Autocars has been in the automotive business for over 40 years and continues to maintain their tradition of integrity and fairness. All of the Hoffman family works together to continue their tradition and commitment to total customer satisfaction.
  1. We love our community.
  • Sierra loves giving back. Within the past year our staff has volunteered at a variety of organizations during the holiday season including the Foothill Unity Center and the Monrovia Easter Egg hunt. We also involve ourselves with various summer concerts and events such as the Taste of Arcadia and Taste of Duarte.
  1. We have an on-site café.
  • Our on-site café is open to the public. So feel free to stop by for a free coffee and enjoy your breakfast or lunch with us!
  1. Our staff is friendly and knowledgeable.
  • Whether it’s finding a new Chevrolet, servicing your vehicle or finding a parts item, our helpful Chevrolet staff is here to help guide you in the right direction.
  1. We have a complimentary shuttle.
  • Our complimentary service shuttles provide our service guests with a complementary ride within a ten mile radius.
  1. Chevrolet Complete Care.
  • Chevrolet is with it’s owners for the long haul. This Chevrolet comprehensive owner benefit program provides excellent service and support from the moment you purchase a Chevrolet vehicle.
  1. We provide a guest lounge.
  • Our guest lounge provides a relaxing atmosphere which includes high speed Wi-Fi and televisions for your entertainment.
  1. We have a children’s play area.
  • Getting your car serviced? Bring your young one’s over to our children’s play area where they can enjoy a variety of toys, games, and entertainment.
  1. We are pet friendly.
  • Your pets are family too! We understand leaving your best friend at home can be hard at times, therefore we welcome your pets to visit our facility with you.
  1. We have an awesome mascot.
  • It’s impossible to miss a glance at our giant panda during your commute down the 210, exit Mountain!
  1. We have a commercial fleet department.
  • Are you a business owner? Sierra Truck Center has a large inventory of new and pre-owned trucks and vans suited to fit your needs.
  1. We have a wide selection.
  • Sierra Chevrolet has a variety of both new and used Chevrolets for you to choose from, just take your pick and drop in for a test drive!
  1. Late night drop off.
  • Busy during the day and need to get your car serviced? We offer late night drop off at our service centers for your convenience.
  1. Chevy OnStar.
  • Get the most out of everything your vehicle has to offer with Chevy OnStar services. These selected plans include advanced diagnostics, remote access, and dealer maintenance notifications.
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Sierra Chevrolet Drive-for Knowledge Vehicle Car Care Seminar

Getting a new car sure is exciting! Last night here at Sierra Chevrolet, we held our Drive-for Knowledge Vehicle Car Care Seminar, where we invited our customers to learn more about how to maintain their Chevrolet now that they know what it means to own one. The evening was great and filled with informational material about the importance of servicing Chevrolet vehicles at Sierra Chevrolet.  Our Drive for Knowledge Vehicle Car Care Seminar is a casual, informative, no-sales-involved event meant to thank our customers for choosing Sierra Chevrolet and to introduce them to our staff, our facility, our way of doing things and learn about the exclusive service advantages you won’t get anywhere else. The event included a Q& A session with our technicians, and service managers. All guest attendees received a Sierra gift bag which includes water bottles, cell phone accessories and much more.

Check out our photos below and stay tuned for future events and promotions!




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Sierra Gives Back to Foothill Unity Center

Sierra Chevrolet associates got together on Friday, December 15th to give back to the community by volunteering at Foothill Unity Center’s Elf House in Irwindale, CA. It was a success and so much fun seeing some of the Sierra Chevrolet team work together to help make a difference. Every year, Foothill Unity Center, Inc. has 1,300 children who receive toys, books and clothes with their food baskets during the holiday season. This year, the Sierra Chevrolet team helped pack boxes of toys, stuffed animals, clothing and loaded bags of gifts that were then delivered to the Los Angeles Arboretum to be distributed to the families.

The Foothill Unity Center was founded in 1980 and is the primary provider of food, case management/crisis help, and access to health care resources across eleven San Gabriel Valley cities in Los Angeles County, California. As the federally designated Community Action Agency for the Foothill Area, the Foothill Unity Center operates two locations, in Monrovia and Pasadena, serving clients in Pasadena, Altadena, South Pasadena, Sierra Madre, Arcadia, Monrovia, Bradbury, Duarte, Azusa, Baldwin Park and Irwindale. 79% of the Foothill’s Unity Center’s clients are at or below the National Poverty Level. The number of people served by the organization has more than tripled over the last five years, making community funding contributions and volunteer support more critical than ever. Therefore, Sierra Chevrolet is happy to provide volunteer support to the Foothill Unity.

Get a glimpse of our team in action in the photo below.






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